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Meet Our Leadership Team

Adam B. Downs Ph.D, LMFT


Adam B. Downs, Ph.D, LMFT is the founder of What Good Looks Like, LLC (WGLL). Before starting WGLL, he was the Chief Clinical Officer for Bradford Health Services headquartered in Birmingham Alabama. Dr. Downs joined Bradford in May of 2016 to develop and oversee the emerging adult programs ranging from primary care, intensive outpatient programs, long term recovery residence and education for college campus student organizations and student athletes. He was named Chief Clinical Officer in September of 2018 his focus was then to oversee all clinical operations and to continue to grow the clinical programing using evidence based/best practice models.

Before joining the team at Bradford, he was an Associate Professor at the University of Alabama’s School of Medicine – Tuscaloosa Campus in the department of Psychiatry and Behavioral Medicine and was in Student Health Administration as Director of Substance Abuse Services at the University of Alabama (UA).  

Dr. Downs’ primary focus at the UA was to develop programs and services for college students who either struggling with the transition to college or had lost their study – life balance and where not maximizing their potential. Over the course of almost 5 years of service to UA Dr. Downs was able to develop and implement multiple levels of educational, clinical and peer support programs that made a valuable impact in the lives of hundreds of students. Those programs are still standing today making a difference in the lives of countless young men and women at the university.

Dr. Downs is a Licensed Marriage and Family Therapist (LMFT) in the state of Alabama and a member of the American Association of Marriage and Family Therapy and the Alabama Association of Marriage and Family Therapy. He is happily married to Dr. Karly J. Downs who is a professor at UA and they have two little girls that keep them on their toes at all times.


Clark Converse, CPSS


Clark is a behavioral health entrepreneur. He is the Founder of Turning Point Recovery in Southaven, Co-Founder of BoCo Health in Memphis, and Co-Founder of WGLL, LLC.  where he is driven by individual successes and organizational excellence. Clark also does public speaking and leadership training. 

Clark is originally from Jackson, Miss. He graduated from Miss State University’s business school in 1995 where he was a member of Sigma Alpha Epsilon. Clark began his new life of being clean, sober in 2006 and started his life as an entrepreneur in 2009.


He resides in Brownsville, TN with his wife Mamie and his four kids Clayton, Katie, Camille, and CJ. Clark is a driven person always working hard to help individuals create a life worth living but most importantly he is a husband, dad, and son.

Randall Campbell



Randy began his career in behavioral health in 2013 when he was hired as a case manager at the Phoenix House in Tuscaloosa, AL.  That same year he became employed at Bradford Health Services. Randy specialized in providing alcohol & drug education and peer support services to adolescents and young adults.  During this time Randy helped to create programming and provided direct peer support services to collegiate athletic programs and fraternities.

Randy is originally from Hindman, Ky.  He graduated from Texas Tech University in 2005 with a degree in Human Development and Family studies with an emphasis on substance abuse. While at Texas Tech Randy was a member of the Collegiate Recovery Community (CSAR).  Randy then earned his masters degree in Social Work from the University of Alabama in 2017 where he was also a member of Alabama’s Collegiate Recovery Community (CRC). Randy is a Licensed Master Social Worker and holds certifications as an Alabama Alcohol and Drug Counselor (ADC), NAADAC National Certified Peer Recovery Specialist (NCPRSS), and NAMA Certified Anger Management Specialist (CAMS-1).

Randy resides in Tuscaloosa, AL. and is an avid fan of sports and cinema.  He is passionate about supporting young men find their path while attending college. His philosophy is deeply rooted in sharing his own unique life experiences in order to help others find purpose and meaning in their lives.  Randy believes in a client centered approach built upon self-determination, empathy, and utilizes motivational interviewing to help overcome ambivalence.

Katie Jame


Katie holds a Bachelor of Business Administration from Goizueta Business School of Emory University, with an emphasis in Organization Management and Finance. She also received a Masters of Commerce from the University of New South Wales, with an emphasis on Organizational Behavior and Management.


She has spent the past 10 years working in the HR Consulting industry partnering with corporations to optimize their workforce and navigate organizational change.  She first worked for Aon Hewitt Consulting in Atlanta where she was on the communications and leadership development team.  She then transferred to their Sydney Australia office where she worked as both an internal consultant focused on the design of their Asia Pacific HR function, processes, and technology, and as an HR Business Partner where she supported the Global Risk Division. 

Since moving back to the states, she has worked with Camden Delta Consulting for the past 7 years.  She has worked with a broad range of industries and managed projects focused on developing HR strategy, navigating organizational change, implementing strategic workforce planning, and creating talent management programs.

Katie lives in Lexington, KY where is happily married to her husband Dr. Russell Jame.  They have two crazy boys keep them very busy.  She loves her community and is involved at the Episcopal Church of the Good Shepherd and is Co-President of PTO at her children's school.

Matt McKenzie

MA, LPC, Member of MINT, CES


Matt is a licensed therapist in the state of Alabama, member of the Motivational Interviewing Network of Trainers and certified experiential specialist.  Prior to collaborating with What Good Looks Like, LLC (WGLL), Matt served under Dr. Adam Downs as the Director of Therapeutic Intervention Training and as the Director of Clinical Services at Bradford Health Services.  Matt also worked under Dr. Downs as a therapist during the development of Bradford Health’s emerging adult program in Warrior, AL. 

Matt is originally from Hueytown, AL.  He graduated from the University of Alabama – Birmingham with both his BA (Sociology) in 2006 and his MA (Clinical Mental Health Counseling) in 2016.  While at UAB, Matt was a member of both the Phi Kappa Phi national honor society and the Chi Sigma Iota counselor education department honor society; graduating with a 4.0 GPA.  He is currently pursuing is doctoral degree.


Matt resides in Hoover, AL with his wife, Meghan, and her son, Braxton.  He is an avid fan of training jiu jitsu because of ways he sees jiu jitsu provide mental stability in high-pressure situations.  He is passionate about supporting young men find their path towards becoming their optimal self.  His philosophy is deeply rooted in experiential learning and having a trusting working alliance with another in order to evoke change goals that a member may have or wants to maintain.

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